Customer Relationship Management CRM at Dubai J. W. Marriott Hotel (Sunday November 1, 2009) - Upcoming

Customer Relationship Management CRM at Dubai J. W. Marriott Hotel (Sunday November 1, 2009) - Upcoming

Objectives:
By the end of the program, participants will be able to:

•Understand why Customer Relationship Management (CRM) is essential for attracting, retaining and growing loyal customers.

•Determine the uses and objectives of a CRM system.

•Recognize best practices in implementing a CRM strategy.

•Use CRM for improving marketing, sales, customer service, and customer contact.